Britain and Ireland's next top model

The winner of BINTM 2011 (Jade Thompson) recieved as a prize, a modelling contract with top international agency Models 1; a six-page fashion editorial, along with an appearance on the cover of fashion magazine Company; a £100,000 cosmetics contract with Revlon; a trip to Sandals Resorts Jamaica; an international fashion campaign with respected high-street brand Miss Selfridge, who have used models such as Naomi Campbell and Kate Moss for campaigns; and a new Peugeot RCZ.